Apparel and gear tested in the lab,
proven in the gym
Lab-tested materials
No gimmicks. No shortcuts.
Gym-first design
Built under real weight.
Culture over trends
Not influencers. Not tourists.
CORE LAB GEAR
Built for lifters putting in real work.
THIS ISN'T GYM MERCH.
ITS A UNIFORM
We make things that work better and last longer. Our products solve real problems with clean design and honest materials.
